Tag Archives: Parent-Teen Cell Phone Survey

Mobl21 CEO publishes article on Mobile Learning

Check out this article written by Mobl21 CEO, Sesh Kumar and published by Learning Solutions Magazine, on the state of mobile learning across schools and universities in the US today.

BLACKBOARDS TO BLACKBERRIES:

Mobile Learning Buzzes Across Schools & Universities

As the bell rings, the teacher reminds students that podcasts of the lecture are available for download, and queries that come up during study review can be messaged to her number.

While educators today are grasping with new terms like “coursecasting” and “tweetup” the mobile generation has begun to flex opposing digits in ways implying evolution has taken another dramatic leap forward.

The benefits of utilizing technology to advance learning methods have been hashed, rehashed and largely swallowed. What is still being seen is how institutions adapt their pedagogies to deliver educational content in a way that exploits these technologies effectively.

Generation M: Students with Cellphones
Today’s students live in a world enveloped by the web. They read their news from online publications, publish their content on blogs, and share to-the-minute updates using Twitter.

And for the last few years they’ve been doing all this, on their phones.

In the 2009 Parent-Teen Cell Phone Survey, conducted by Princeton Survey Research Associates, 75% of 12-17-year-olds own cellphones (from 45% in 2004) .

With advances in technology, this decade has seen a leap in mobile content delivery, resulting in a new generation of mobile learners, distinct from the communities of “tethered” e-learning.

American students spend 7.5 hours a day absorbing and creating media – as much time as they spend in school. They multitask across screens to cram 11 hours of content into those 7.5 hours. And most of these activities are happening on smartphones equipped with audio, video, SMS, and mobile applications.

Read the full Article

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Trends & Statistics in mobile technology and communications

Mobile Technology Trends and Statistics

According to the 2009 Parent-Teen Cell Phone Survey, American children now spend 7.5 hours a day absorbing and creating media — as much time as they spend in school. Even more remarkably, they multitask across screens to cram 11 hours of content into those 7.5 hours. More and more of these activities are happening on smartphones equipped with audio, video, SMS, and hundreds of thousands of apps.

Growth of the worldwide converged mobile device market more than doubled that of the overall mobile phone market in the first quarter of 2010, a sign the segment is in high-growth mode again.

Parent-Teen Cell Phone Survey: Fully 72% of all teens, or 88% of teen cell phone users, are text-messagers. That is a sharp rise from the 51% of teens who were texters in 2006. More than half of teens (54%) are daily texters.

Half of Japan’s top fiction was written via text messages.

According to McGraw-Hill Education, 95% of their textbooks are also offered as ebooks.

With subscriptions expected to reach 5 billion some time this year, as reported by the International Telecommunication Union (ITU), cellular phones are arguably the most widely used gadget and the most popular communication tool today. That is about 75 percent of the world’s population

Of Twitter’s active users, 37% use their phone to tweet.

It took mobile phones 14 years to reach 50% of U.S. households — compared with 56 years for the telephone, 20 years for the personal computer, ten years for the Internet, nine years for radio and just five years for television. (U.S. Department of Commerce)

People that use Facebook on their mobile devices are twice as active on Facebook as non-mobile users.

42% of teens say they can text blindfolded.

Third-generation (3G) phones will form the majority of phones, comprising more than 80% of the installed base by 2014.

According to Gartner, mobile usage is set to explode in 2010 with over 1.2 billion getting hands on with web capable handsets.

Sources:

  1. 2009 Parent-Teen Cell Phone Survey, conducted by Princeton Survey Research Associates International
  2. http://www.idc.com/getdoc.jsp?containerId=prUS22333410
  3. http://www.techeblog.com/index.php/tech-gadget/11-interesting-cell-phone-facts
  4. http://www.prnewswire.com/news-releases/mcgraw-hill-education-meets-californias-requirement-for-postsecondary-digital-textbooks-ten-years-ahead-of-schedule-88391517.html
  5. http://techcrunch.com/2010/04/14/live-twitter-ceo-ev-williamss-chirp-keynote/
  6. http://www.facebook.com/press/info.php?statistics
  7. http://www.marketingcharts.com/interactive/cell-phones-key-to-teens-social-lives-47-can-text-with-eyes-closed-6126/
  8. Forrster: US Mobile Forecast, 2009 To 2014
  9. http://www.gartner.com/it/page.jsp?id=1210613
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Challenges in Mobile Learning – Part 2

Challenges in Mobile Learning

In this post we will continue to discuss the challenges of Mobile Learning. (Click here to read the first post on Challenges in Mobile Learning)

Isn’t this just a high-tech package for the same old dull and boring content?

With evolving learning tools, pedagogies must evolve too. From drawing on chalkboards to using OHPs (Overhead Screen Projectors), playing alphabet songs to computer learning, our methods of instruction change with changing technologies.

While current learning pedagogies are still trying to incorporate mobile learning methods, it is definite that today’s students lean more towards active discovery as opposed to age-old passive absorption. And mobile learning is all about providing interactivity in learning.

If the goal is education, content cannot be “dull and boring”. Learning and learning material must be dynamic for it to be assimilated by the information-overloaded students of today.

Flashcards, quizzes, podcasts, videos, historical speeches, graphic timelines, real-time global collaboration, satellite maps… a whole interactive encyclopedia of  information is available in a few clicks. Using it effectively just requires some creative application.

What about the digital divide? Not every student is tech savvy.
While it is valid that some students still have no access to technology, what is also true is that mobile technology is now globally available and pervading every aspect of our lives.

In the 2009 Parent-Teen Cell Phone Survey, conducted by Princeton Survey Research Associates International, 75% of 12-17-year-olds now own cell phones (up from 45% in 2004).

Implementation of m-learning methods early in schools is also an effective way to overcome this digital gap. Classrooms provide the ideal equal learning ground, with students able to mimic peers and quickly learn from each other. Mobile learning will also enable students to exchange data, find information and collaborate, all vital skills for today’s wired world.

How will I measure learning effectiveness?
The same way you do today. Ask questions on lessons that have been revised, have students write papers and assign projects which require subject understanding to be completed.

Additionally choose mobile learning applications that enable you to create content which you know will be of value to your students. Some applications, like Mobl21 provide you with the flexibility to create notes and flashcards and even monitor which learning material your students are working on.

While new technologies are always exciting, creating the habit of using the mobile phone for learning, requires effort and persistence on the part of both the teacher and the student.

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